Retail & Commerce · Wing · Where it is sold

Daangn: how its people are moving

A company that runs a local secondhand trading and community app.

On Korea's National Pension Service register, Daangn had 617 members in Aug 2026, up 59 (+10.6%) from Oct 2025. Over the same period 263 people joined and 221 left.

Growth2/ 22+10.6%
Size21/ 22617 people
Turnover (left ÷ team)5/ 2236%

Rank among 22 companies in Retail & Commerce, highest first on all three (turnover: people who left over 10 months ÷ current team).

PEOPLE · PENSION REGISTER

617 people

10-month change: +59 (+10.6%)

Joined	263 people
Left	221 people

As of Aug 2026 · head office plus plants and branches of the same company · Source: National Pension Service workplace register (Korea's public data portal)

ROLES IT WILL LOOK FOR

E-commerce growth manager →This role gets customers to buy more and more often. It uses data to find bottlenecks in sign-up, purchase and repeat purchase, and fixes them through experiments.

Banseog note

Daangn (Karrot) — putting money earned from neighborhood ads back into transactions and overseas business ↓

Outside Korea

United States

Office Runs the Karrot app in the US, centered on Manhattan and the wider New York area. Source (2026-10)

Japan

Subsidiary Runs the Karrot app in Japan through Karrot Japan Corp. in Shibuya, Tokyo, covering Tokyo, Kanagawa, Chiba and Saitama. Source (2026-10)

Only presence confirmed on a public page is listed, with its source and month; a market that is not listed may still be served.

Banseog note · Oct 25, 2026

Daangn (Karrot) — putting money earned from neighborhood ads back into transactions and overseas business

Where it stands now

Monetization taking hold — building payment and transaction services and the North American business on the back of profitable domestic advertising

In 2025 consolidated revenue was KRW 270.7 billion (+43%) and operating profit KRW 14.6 billion, the best results to date.

In the first half of 2026 consolidated revenue was KRW 170.3 billion (+39%) and operating profit KRW 20.0 billion (+54%).

The four overseas subsidiaries had 2025 revenue of KRW 1.6 billion and an operating loss of KRW 52.5 billion. Profit from the domestic advertising business is covering overseas investment.

Three decisions within a year

Overseas restructuring: the UK service closed in April 2026, and the company is concentrating on North America, including Canada.
Nationwide expansion of Baro Gumae (instant purchase): the escrow-payment-based 'Baro Gumae' was introduced in September 2025 and extended to nationwide parcel-delivery transactions in 2026.
Service expansion in the second half: building on Baro Gumae, the company said it would broaden community services such as meetups and part-time jobs in the second half of 2026.

Three people it will look for

Payments and transactions product manager — as Baro Gumae extends to nationwide parcel-delivery transactions, someone is needed to design the payment, delivery and dispute-handling flows
Local advertising business and ad product lead — most revenue comes from advertising, so small-business advertising has to keep growing
North America growth leader — with investment concentrated in Canada, the company needs someone experienced in local user acquisition and monetization

For HR

Payments and transactions product people and advertising talent are sought by large platforms and fintech companies alike. Now, while the nationwide expansion of Baro Gumae and the second-half service expansion are under way, is the right time to hire.

For job seekers

Experience building simple-payment, safe-transaction or person-to-person trading flows hands-on, and experience growing app users in overseas markets, are worth the most at this company right now.

A reading written from public sources. Sources: Financial News 2026-03-27 (2025 results), 2026-08-31 (first-half results); Electronic Times 2026-08-31 (second-half plans), 2026-05-08 (UK exit, overseas subsidiary losses); Jeonguk Maeil Sinmun 2026-10-14 (nationwide Baro Gumae expansion). Team size is from Korea's pension register.

Daangn: frequently asked questions

What does Daangn do?

A company that runs a local secondhand trading and community app.

How many people work at Daangn?

617 members on Korea's pension register in Aug 2026 (10-month change: +59 (+10.6%)). The register counts the whole company in Korea.

Where does Daangn stand now?

Monetization taking hold — building payment and transaction services and the North American business on the back of profitable domestic advertising. Payments and transactions product people and advertising talent are sought by large platforms and fintech companies alike. Now, while the nationwide expansion of Baro Gumae and the second-half service expansion are under way, is the right time to hire.

Which roles will Daangn look for?

Roles such as E-commerce growth manager. The role guides explain the work, the experience that leads there and what hiring teams check.

How can we hire people like Daangn's in Korea?

Banseog Search is a Korean executive search firm. Tell us the role and we look for the people in Korea who have done the same work.

For HR teamsKey people for companies like Daangn, found firstTalk to our search team →For strategy & business developmentRead Korea's consumer companies with usTalk to Banseog →

Outside Korea

Daangn (Karrot) — putting money earned from neighborhood ads back into transactions and overseas business

Daangn: frequently asked questions

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