Retail & Commerce · Wing · Where it is sold
E-commerce growth manager: the work and where to find the people
This role gets customers to buy more and more often. It uses data to find bottlenecks in sign-up, purchase and repeat purchase, and fixes them through experiments.
THE WORK
- Managing sign-up, purchase and repeat-purchase metrics
- Designing promotions and coupons
- App and web experiments (A/B tests)
- Managing advertising and CRM efficiency
EXPERIENCE THAT LEADS HERE
Performance marketing, data analysis, service planning, platform operations
WHAT HIRING TEAMS CHECK
Whether they have moved a metric through experiments, and whether they can calculate return against cost
COMPANIES THAT NEED THIS ROLE
Companies on Banseog Life for which this role matters. It does not mean they are hiring now.
E-commerce growth manager: frequently asked questions
E-commerce growth manager: what is the work?
This role gets customers to buy more and more often. It uses data to find bottlenecks in sign-up, purchase and repeat purchase, and fixes them through experiments.
E-commerce growth manager: which experience leads to the role?
People mostly come from these backgrounds: Performance marketing, data analysis, service planning, platform operations.
E-commerce growth manager: what do interviews look at?
Hiring teams check whether they have moved a metric through experiments, and whether they can calculate return against cost.