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Banseog note · Oct 25, 2026
Zinus — redrawing its production base and sales channels
- Where it stands now
- Restructuring — shifting the weight of the business to Indonesian production, ODM and domestic channels
Consolidated revenue for 2025 was KRW 913.2 billion, down 0.8% from a year earlier, and operating profit was KRW 25.8 billion.
Korea's National Pension Service public workplace data shows 143 people on the pension register in August 2026, down 12 (7.7%) from October 2025. Over that period 18 people joined and 28 left.
- Three decisions within a year
- Sale of the Georgia plant in the US: On May 22, 2026 it disclosed a decision to dispose of its US subsidiary's Georgia plant for KRW 135.3 billion (12.6% of total assets at the end of last year, with closing scheduled for August 23). The plant stopped production in November 2025, and its products were moved to the Indonesian plant.
- Wider domestic channels: Aimed at Korean consumers, it launched the 'Flow Motion Bed Set' priced at about 50–70% of market prices, and it is expanding collaboration with platforms such as the living and interior platform Ohouse.
- Expanding ODM and new markets: Beyond mattresses, it said it would win more orders for new original design manufacturing (ODM) products and expand into new markets, centered on Europe and Korea.
- Three people it will look for
- Overseas production and supply chain manager — utilization and delivery times at the Indonesian plant, which took over the Georgia plant's volume, need to be raised together
- ODM sales and development — new ODM product orders beyond mattresses need to be turned into actual business
- Domestic and European channel sales — platform collaboration and new-market expansion need to raise the share of revenue from outside the US
- For HR
- Overseas plant operations and ODM sales staff are sought by other furniture and mattress manufacturers and household goods ODM companies alike. Now, as the plant restructuring ends and new orders begin to come in, is the time to fill production and sales leadership roles.
- For job seekers
- Experience relocating production or raising utilization at a Southeast Asian plant, or a track record winning furniture or household goods ODM orders, is worth the most at this company right now.
A reading written from public sources. Sources: EZ Economy 2026-10-14 (2025 and Q2 2026 results), EBN 2026-09-16 (Q2 revenue by region and product, ODM and Ohouse), Bloter 2026-05-22 (disclosure of Georgia plant disposal), Etoday 2026-06-07 (plant transfer, motion bed, expansion in Europe and Korea), Korea's National Pension Service public workplace data (headcount). Team size is from Korea's pension register.