iloom: how its people are moving

Banseog note · Oct 25, 2026

iloom — designing family life with children through furniture

Where it stands now

Product refresh — widening customer touchpoints with new dining and bedroom products and experiential marketing

On March 24, 2026, the new 'Cushino' family bed was presented on a live stream of an online fashion and lifestyle platform and recorded KRW 300 million in transactions within 24 hours.

Korea's National Pension Service public workplace data shows 213 people on the pension register in August 2026, down 12 (5.3%) from October 2025. Over that period 56 people joined and 66 left as staffing was adjusted.

Three decisions within a year

1. New products at Inventario 2026: the 'Up Motion U Table' was unveiled at COEX on June 10–14, and the 'Pliche Table', 'Rimo Chair' and 'Koi Bar Stool' were scheduled for official launch at the end of June.
2. Dining and bedroom lineup: in July 2026 the best-selling 'Up Motion Table' was relaunched with a new top material, colors and structure, and the 'More Motion Bed' series aimed at newlyweds and people in their 40s and 50s was released.
3. Experiential space marketing: at the 2026 Seoul International Book Fair on June 24–28, the company ran a reading lounge with daybeds and motion beds under the theme 'Stay with a Book'.

Three people it will look for

1. Furniture merchandiser (MD) — new products and renewals across dining, bedroom and student furniture are following one after another this year
2. Live commerce and digital channel marketer — the channel that achieved high transaction value on platform live streams without discounts must be grown further
3. Space and brand experience planner — experience spaces where people can try the furniture, such as trade fairs and book fairs, must keep being created

For HR

Furniture merchandisers and digital channel marketers are also sought by other home furniture and interior companies and online platforms. It is best to secure planning leaders before the second half, when new product launches cluster.

For job seekers

Experience planning furniture for families with children or newlywed customers, and experience selling high-priced products through live commerce, are what this company values most right now.

A reading written from public sources. Sources: The Financial News 2026-04-20 (live stream transaction value), Danawa 2026-06-10 (Inventario new products), Asia Today 2026-07-15 (dining and bedroom lineup), Sports Kyunghyang 2026-06-25 (Seoul International Book Fair lounge), Korea's National Pension Service public workplace data (headcount). Team size is from Korea's pension register.